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New ‘Underwear Rule’ Campaign

Posted by Sandra On November - 29 - 2010

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New `Underwear Rule’ to stop child sexual abuse

The Council of Europe has launched a new Underwear Rule campaign to help combat sexual violence against children and improve international cooperation on prosecuting offenders. The Underwear Rule, aimed at teaching children aged four to seven about their rights to set limits and speak out against abuse, is being promoted through a TV spot, a children’s book, poster campaigns and a website. The spot features a green cartoon child who gives permission to a large, brightly-coloured hand to pat him on the head and tickle him, but reacts angrily when the hand asks if it can touch him inside his underwear.



By the time you finish reading this, 15 children will have been abused; In the next five minutes, 30 more; Within the next hour, 360 more; And by tonight, close to 8,000+ children will have suffered from abuse, 5 of which will die. Child abuse has increased 134% since 1980 and is now considered a worldwide epidemic. The high jump in child abuse deaths and the shocking increase in statistics highlights the frightening lack of public knowledge.
Educate Yourself--Learn the Facts--It may Just Save a Child's Life!!

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OUR MISSION: To educate the public on child abuse signs & symptoms, statistics, intervention, reporting, prevention & assist victims & survivors in locating the proper resources necessary to enable & achieve a full recovery.

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